School of Communication 传播系

COURSE OFFERS

DIPLOMA FOUNDATION 3+0 PROGRAMME

介绍

传播系为有志进入充满创意与挑战性的传媒与媒体业者提供一个有系统的专业训练。

我们的目标旨在培育有素质、负责任、自动自发、具创意、且勇以面对市场工业各种挑战的专业人才。

此外,韩江学院已与许多海外著名学府签署教育合作办学协议,因此韩江学院传播系的学生毕业后将有机会赴英国、澳洲、台湾、中国等国家的知名大学继续深造,以考取更高的学位。

韩江学院传播系的课程综合了理论与实践,学生可将所学的理论知识发挥在实际工作上,同时两个月半的专业实习将为学生提供一个实际的学习空间,也为他们提供一个进入就业市场的有利管道。

DIPLOMA IN MASS COMMUNICATION KPT(JPS)(KR6824/K0191) 3/11(大众传播系)

学生可选读以下任何一项主修课程:

新闻

此课程让学生有机会学习在媒体采访与新闻写作、电子新闻伦理以及制作印刷媒体所需的基本知识与技能。修业期间,学生必须参与学院简讯的出版工作。

广播电视

此课程为学生介绍关于广播电视的概念,并着重于电台及电视台广播的操作。广电学生将通过校园电台“TF25”的实习,充实本身的知识及技能。

公关与广告

此课程为那些对商业广告制作及公关行业有兴趣的学生提供专业的教导以及基本的技能与知识。除了公关与广告的理论之外,我们也让学生了解有关负责宣传活动接管的工作包括实地考察工作以及研究。

就业机会

大众传播毕业生可以担任:

  • 记者
  • 摄影记者
  • 广播员
  • 节目主持人
  • 摄影师
  • 活动策划人员
  • 媒体策划人员
  • 客户主管
  • 编辑
  • 专题作者
  • 新闻秘书
  • 制作人
  • 公关人员
  • 撰稿
  • 市场传播人员
  • 媒体研究人员t
YEAR I YEAR II YEAR III
  • Human Communication
  • Visual Communication
  • Microeconomics
  • Computer Software Application
  • Introduction to Mass Communication
  • Graphic Design
  • Basic News Reporting and Writing
  • Sociology
  • Advanced News Reporting and Writing
  • Communicative English / Basic Writing and Study Skills
  • Spoken English I / II
  • Bahasa Malaysia A / B
  • Malaysian Studies
  • Moral Education / Islamic Studies
  • Introduction to International Politics
  • Mass Media and Malaysian Society
  • Mass Media Law and Policy in Malaysia
  • Advanced Chinese / Advanced Writing Skills
  • Basic Writing and Study Skills / English for Mass Communication
  • Spoken English II / Elective

Broadcasting

  • Basic Radio Production
  • Basic TV Production
  • English Pronunciation / Mandarin Pronunciation
  • Film Aesthetic and Criticism
  • Advanced TV Production

Journalism

  • News Editing and Production
  • Desktop Publishing
  • Photojournalism
  • Urban Reporting
  • News Translation

Public Relations and Advertising

  • PR: Principles and Practice
  • Advertising: Principles and Practice
  • Desktop Publishing
  • Writing for Public Relations
  • Advertising: Media Planning and Copywriting
  • Communication Research Methods
  • Media Technology and Development
  • World Affairs
  • English for Mass Communication / Elective

Broadcasting

  • Broadcasting Programming and Management
  • Broadcasting Production

Journalism

  • Feature Writing
  • Electronic News

Public Relations and Advertising

  • PR: Management and Practice
  • Public Speaking

DIPLOMA IN BROADCAST JOURNALISM KPT(JPS)(KA6676) 4/11 (广播新闻)

广播新闻文凭课程为期两年半,学生将在此课程中学习如何制作电台、电视新闻及其他纪实性的广播,如杂志及纪录片;其中包括收集新闻、撰稿、报导、拍摄及剪接等工作。

此课程旨在为媒体工业培育具有广博新闻理论知识及实践技能的优质人才。学生将通过上课、工作营及校园电台及电视台的广播实习,充实本身的知识及技能。

此外,韩院也将邀请知名的广播新闻工作者提供讲座,与学生交流经验。

除了有机会在校园内制作新闻及纪实性的电台及电视节目外,学生也有机会到电视台、电台、卫星电视台等参与为期10个星期的专业实习。

就业机会

传播新闻毕业生可以担任:

  • 新闻记者
  • 广播新闻记者
  • 新闻播报员
  • 运动新闻播报员
  • 交通记者
  • 编辑
  • 制作人
  • 主持人
  • 摄影师
  • 天气预报播报员
YEAR I YEAR II YEAR III
  • Human Communication
  • Visual Communication
  • Microeconomics
  • Computer Software Application
  • Introduction to Mass Communication
  • Graphic Design
  • Basic News Reporting and Writing
  • Basic Radio Production
  • Communicative English / Basic Writing and Study Skills
  • Spoken English I / II
  • Bahasa Malaysia A / B
  • Malaysian Studies
  • Moral Education / Islamic Studies
  • Advanced News Reporting and Writing
  • Sociology
  • Radio News Production
  • Basic Television Production
  • Photojournalism
  • Mass Media Law and Policy in Malaysia
  • News Translation
  • Television News Production
  • English Pronunciation
  • Basic Writing and Study Skills / English for Mass Communication
  • Spoken English II
  • Industrial Training (10 weeks)
  • Communication Research Methods
  • Media Technology and Development
  • Broadcast Performance
  • Non-Fiction Television Production
  • Communication Themies
  • English for Mass Communication

FOUNDATION IN COMMUNICATION KPT(JPS)(KA9261) 3/14

Foundation in Communication (传播基础课程)

此课程提供传播的基本知识及技巧。学生可通过此管道继续攻读大众传播,广播,新闻,公关与广告之学士学位课程而成为媒体及传播领域的专业人才。

课程纲要

Semester I Semester II Semester III
  • Computer Software Application
  • Introduction to Mass Communication
  • Visual Communication
  • Introduction to Management
  • Basic Writing and Study Skills
  • Malaysian Studies
  • Human Communication
  • Introduction to Journalism
  • Sociology
  • Microeconomics
  • Spoken English
  • Moral Education / Islamic Studies
  • Social Psychology
  • Mass Media and Society
  • Marketing
  • Computer and Computing
  • English for Mass Communication
  • Bahasa Malaysia A / B

3+0 PROGRAMMES 3+0 学士学位课程

+0 Bachelor of Communication (University of Southern Queensland, Australia) KPT(JPS)(KA10013) 11/14

3+0传播学士学位 (澳洲南昆士兰大学)

The 3+0 Bachelor of Communication is an internationally recognised programme offered by the University of Southern Queensland (USQ), Australia at Han Chiang College (HCC). The Bachelor of Communication, renowned for its academic rigour and strong emphasis on professional practice is delivered under the stringent supervision of USQ in accordance with local regulatory regulations to maintain the highest quality of excellence.

Both USQ and HCC have the reputation for offering quality academic programmes that are recognised by higher educational institutions and the industry. Students can choose to complete the entire programme in HCC or study part of it in the home campus of USQ in Australia.

Core objectives of the 3+0 Bachelor of Communication

Meet the needs of a broad range of students from different cultural backgrounds.

Provide students with a range of skills to meet the demand of the communication and media industry.

Produce ethical, socially responsible and professional graduates.

Benefits of pursuing the Bachelor of Communication

You will gain an internationally recognised Australian degree with a double major (Public Relations and Journalism) at affordable fees.

You can freely access the latest online study resources such as books, electronic journals, lecture notes, market reports, etc through USQ’s vast virtual library.

The rich integration of theory and practice provides you with the competency to meet challenges of the industry today.

The programme provides a strong basis for pursuing postgraduate studies in related fields.

课程纲要

Year 1 Year 2 Year 3
  • Communication and Scholarship
  • Principles and Practice of Public Relations
  • Introduction to Journalism
  • Elements of Multimedia
  • Reputation Management
  • News Reporting
  • Introduction to Media Studies
  • Introduction to Marketing
  • Moral Education/Islamic Studies
  • Malaysian Studies
  • Writing for Public Relations
  • Community Consultation and Development
  • Public Affairs Reporting
  • Creative Editing
  • Issues and Crisis Management
  • Feature Writing
  • Human Relations and Communication
  • Issues in Organisational Communication
  • Bahasa Malaysia A
  • Bahasa Malaysia B
  • Public Relations Campaign Development
  • Publication Layout and Design
  • Independent Study
  • Audio Production I
  • Public Relations Project
  • Media Law and Ethics
  • Journalism Publication
  • Cinematic Language

THE UNIVERSITY

The University of Southern Queensland (USQ) has forged a reputation as one of Australia's leading providers of on-campus and distance education programs. With more than 75 per cent of students studying via distance, online, or through an Education Partner like Han Chiang College, USQ is at the cutting edge of flexible delivery of resources and technology.

USQ has three campuses located in thriving regional locations across Southern Queensland Australia: Toowoomba, Fraser Coast and Springfield.

The dynamic nature of USQ allows it to remain relevant to global trends. From Arts, Business and Education to Sciences, Engineering and Surveying, the University continues to develop programs and courses that reflect the changing needs of society.

USQ is an award winning University that has been recognised by independent bodies for:

-2008 Four individual and two team Carrick Institute for Learning and Teaching in Higher Education Awards for significant contribution to the quality of student learning in a specific area of responsibility over a sustained period

-2007 Carrick Institute for Learning and Teaching Higher Education Awards for Programs that Enhance Learning (Innovation in Curricula, Learning and Teaching Category and the Services Supporting Student Learning Category)

-2006 Carrick Institute for Learning and Teaching awards for Excellence in Australian University Teaching

-2005 Distance Education Training Council Accreditation

-2004 Commonwealth of Learning Award of Excellence for Institutional Achievement

-2001–2000 Joint winner of the Good Universities Guide “Australian University of the Year” for developing Australia’s e-University